Services / Strategic Marketing / Marketing Management
Set your plan in motion with top-tier marketing support and oversight from Kika, Vancouver's marketing management company.
Looking for an agency partner to act as your all-in-one marketing department? Look no further. Whether it’s on a per-project or ongoing basis, you can rely on Kika’s extensive expertise to help you implement and manage your marketing operations and resources. Allow us to do what we do best so that you can do the same.
Core Features of Marketing Management
Get the support you need to run your marketing operations effectively
with our feature-rich marketing management packages.
We gather data on the latest trends to get a picture of where the market is moving and identify potential opportunities we can leverage for your business.
Workshops help to align your team around a marketing strategy that builds appeal and increases awareness around your brand. It’s a rare opportunity to brainstorm and collaborate in real-time to set the tone for the rest of the work.
Get the real insight behind your business operations. We conduct in-depth one-on-one interviews with key company stakeholders and industry experts to collect data directly from the source.
We guide all actions around your go-to-market program by developing an activation plan. It controls the successful launch of your brand into the market and ensures maximum brand adoption from your stakeholders.
We facilitate collaboration by setting up an online calendar to help plan, produce and execute new activities and content across various channels and platforms, all in one single interface.
Formulating a marketing budget is a key component for the proper execution of your marketing plan. It keeps your company on target and provides indicators when corrections are needed.
We guide all efforts through the creation of sales, customer service and channel partner support programs. Each outlines a set of guidelines, processes and activities, ensuring everyone does responsible work.
Reports are prepared to update you on the progress and results of our marketing efforts. It includes details on its effectiveness, as well as a list of suggested strategies to improve its performance.
Get insights into how you fit within your competitive landscape. We take a deep dive into your key rivals so we can create a value proposition that sets you apart.
We review the performance of the implemented marketing and communications programs and fine-tune the strategies to ensure accountability and a positive return on investment.
As your extended marketing department, we leverage our top-tier expertise to plan, direct and coordinate marketing and communications activities to support your efforts to market and promote your brand successfully.
Business Focus Of Marketing Management
Our marketing management services are designed to support businesses
of all sizes, industries and stages of their business lifecycle.
Build a brand that boosts your business and gets results.
As a new business, we know that your main concern is to drive sales by getting your name out there and building a strong customer base. Kika takes the time to understand the dynamics of your business to formulate a game plan that maximizes your return on investment. We are experts at planning, implementing and managing high-impact marketing strategies and programs that bring value to your business and customers.
Cultivate a brand that turns your audience into loyal fans.
As an established company, you’re constantly looking to innovate your product line and increase market share. Our strengths lie in our ability to offer you insights and ideas on how you can build a competitive advantage in today’s ever-changing business landscape. We formulate fresh and innovative marketing strategies designed to maximize your revenues and profits by attaining a fair understanding of your customer base and competitive position in your industry.
Elevate your business by revitalizing your marketing strategy.
As a mature company, you’re most likely looking to maintain your competitive advantage by breathing new life into your marketing strategies. Kika has the knowledge you need to properly revitalize your marketing operations and improve the effectiveness of your core processes.
We’ll help you to re-engineer your marketing strategies and implement various operational reforms to optimize your marketing outputs and budgets. This includes examining every aspect of your marketing environment, including your current management workflows, product offering, marketing communications and pricing structures. We then undertake steps to realign your marketing operations with your business objectives and refocus your efforts on marketing that gets results.
Executing a solid marketing plan is key to your business success.
Planning your marketing strategy is a big step forward in getting your business where it needs to go and achieve the desired results. But your plan won’t do your business any good if it’s just sitting around collecting dust. Where strategy and implementation meet, Kika’s marketing experts can ensure that the execution of your marketing strategies and programs are carried out at the highest level. Consider us your agency partner; answering your questions, making recommendations, and providing whatever help you need to market and promote your business successfully.
Get the marketing support you need so you can focus on what you do best.
Your staff has a lot on their plate, so a lack of time and experience may be preventing your company from fully implementing its marketing strategies. Kika can help alleviate this pressure by being your all-in-one marketing agency. We operate as an extension of your marketing team to provide the support you need to implement and manage your marketing activities and resources on a per-project or ongoing basis. We have the expertise required to fully implement and manage the different elements of your marketing operations, so you have more time to focus on the things that matter most.
Maintaining your brand image: an ongoing process.
Keeping your brand fresh and alive is a process that takes time and energy. Marketing activities have to be constantly monitored and managed to ensure that your brand remains consistent and relevant. You can rely on Kika to put in the energy required to support your marketing operations in the long run.
Our extensive resources and experience allow us to monitor your marketing environment and strengthen your brand with constant care and attention. We constantly measure the impact of our work and use the latest marketing management techniques to create, deliver and communicate value to your customers within budget, on schedule, and in line with the defined scope and objectives. Let us take care of your marketing operations, while you handle the overall management of your business.
Frequently Asked Questions
Got more questions? Check out our Support Centre.
Search engine optimization (SEO) is the process of increasing a website’s organic ranking in major search engines for a given list of relevant keyword phrases. This is accomplished by a combination of on-site optimization and off-site optimization techniques, including identifying the keyword phrases that are most beneficial to the website; optimizing the website’s meta-tags and page content; and removing barriers to search engine crawlers.
Whether you are building a new site or improving an old one, SEO plays a major role in optimizing your brand’s digital strategy and footprint. By boosting your search engine ranking, you’ll start to see an increase in the quality and quantity of traffic to your site.
You can expect to see results for some keywords starting 4-6 weeks after the final submission. Rankings usually stabilize after about two months. However, SEO is a long-term investment — your traffic rises continuously since more and more search engines index more and more optimized pages of your website. Full results will not be realized until 3-9 months depending on several factors including how strong the competition is in the online market and how new your website is.
It is not possible to guarantee you a particular ranking on any search engine. Google and most other search engines clearly state this on their website.
However, we give your website the best chance to achieve top 10 ranking by performing various on-page and off-page techniques to optimize your website organically. You will also need to invest in a suitable link building program for your website before you see visible improvements in rankings.
Technical SEO is meta information like page titles, meta-descriptions and tags. Technical content has an equal part in affecting our clients’ SEO rankings as blog posts or articles, so we want to maintain this just as we would any other content.
We enhance the website HTML coding, fixing the website search engine incompatibilities and errors, applying right meta tags, adjusting keywords density and positioning, internal link structure, improve website navigation structure and URLs.
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